Why proposal writing? A well-written proposal is a crucial tool for winning new business, and many contracts are awarded on the basis of proposal or tender documents. However, most sales staff are recruited for their spoken communication and presentation skills and often see proposal writing as a chore to be avoided or rushed.

IBA Global’s Proposal Writing training will give you a competitive advantage when writing proposals and provide you with the skills to write more effective, persuasive, and reader-focused documents. Upon completion of an IBA Global Proposal Writing course you will produce more professional and effective proposals that reflect positively on you and your organisation and enable you to secure new business.

Benefits

An IBA Global Proposal Writing course provides participants with the tools to:

• Write sales proposals more quickly and more confidently
• Develop a more convincing and persuasive style of proposal writing
• Target your proposal writing for each particular audience
• Write business winning proposals that make you stand out from your competitors

Who should attend

IBA Global Proposal Writing courses will be of benefit to:

• New and experienced sales staff
• Key account managers
• Bid and tender managers
• Marketing departments
• Senior staff who wish to brush up their proposal writing skills

Course content

All of our Proposal Writing courses are designed to meet the specific needs of our clients depending on their personal/organisational requirements and existing skills set.
A Proposal Writing course includes:

• The proposal writing process
• Writing proposals for your audience
• Achieving clarity when writing proposals
• Maintaining consistency when writing a proposal
• Writing proposals persuasively
• Proposal structure and organisation
• Proposal writing practice

Approach

Proposal Writing training is available seven days a week, 365 days a year, either at one of our training centres or at your offices in any location worldwide. We usually recommend a one or two day course but can also offer a more flexible format to suit your schedule.

Suitably tailored materials will be used throughout your course and your trainer will provide feedback on your own unedited writing as well as exercises and practice activities appropriate to your context.

The most appropriate training format, content and approach for your Proposal Writing course will be discussed during your diagnostic consultancy.

Proposal Writing Course Trainer

Your Proposal Writing trainer will be assigned to you following the results of your diagnostic consultancy according to your objectives and areas of focus.