IBA Global’s English for Sales and Marketing course is an English communication skills programme aimed at improving your ability to build and develop successful international commercial relationships.

Delivered by professionals with many years of experience in international commerce, this specialist English course focuses on developing your skills within a sales and marketing context, using authentic scenarios to ensure effective and tangible results.

Our personalised Sales and Marketing English courses allow you to decide on the emphasis and structure of your course. So whether you require an intensive one-on-one course at our training centre or an in-company Sales and Marketing English course at your offices, IBA can provide you and your organisation with a language course that meets your needs.

With training centres providing countrywide coverage and partner organisations worldwide, IBA Global is uniquely placed to be your local, national and international training partner for Sales and Marketing English courses.

Benefits

IBA Global’s Sales & Marketing English course will provide you with:

• More effective and persuasive representation of your organisation
• Increased interpersonal skills
• Tangible competitive advantage when working internationally
• More effective liaison with your international colleagues

Who should attend

English for Sales and Marketing is aimed at business development professionals, international account managers, sales managers and marketers and any professionals working in international sales and marketing who require English to present, conduct negotiations and maintain effective rapport with their international colleagues and clients.

Course content

All of our Sales and Marketing English courses are designed to meet the specific needs of our clients and will be determined by personal/organisational requirements, existing skill level and end objectives. However, core subject areas for a Sales and Marketing English course will include:

• Commercial vocabulary for your role
• The language to handle objections and overcome obstacles
• Listening skills for effective commercial meetings
• The language for successful team management

Approach

Sales and Marketing English courses are available seven days a week, 365 days a year. Courses take place between 08:00 and 20:00 although training is also available outside of these hours upon request.

Suitable tailored and published materials will be used throughout your course, with recommendations on self-study material and extra reading made at the beginning and throughout the duration of your course.

We offer a variety of training formats for your Sales and Medical English course – from intensive weeklong courses, to extensive modular lessons. Appropriate formats will be discussed during your diagnostic consultancy

Course trainer

All of our Sales and Marketing English courses are designed to meet the specific needs of our clients and will be determined by personal/organisational requirements, existing level and end objectives.